DCA Outdoor Inc
Join Colonial Gardens, an oasis nestled in Blue Springs, MO.
As a unique Garden Center & Destination Regenerative Farm, we're not just about plants and produce - we're on a mission to cultivate a greener future.
If you're passionate about climate change and sustainability, and you thrive on data-driven marketing strategies, we have an exciting opportunity for you.
Colonial Gardens is the one retail brand in the DCA Outdoor family of brands.
Onsite, we are a garden center & nursery, events space, farm to table caf , and experiential diverse farm.
We're seeking a Marketing Coordinator who shares our enthusiasm for sustainability and possesses a keen eye for data analysis.
As a proactive self-starter, you'll play a pivotal role in driving our marketing efforts forward.
From crafting compelling social media campaigns to optimizing our e-commerce initiatives, you'll have the chance to leverage your skills to showcase everything our Retail Garden Center has to offer.
The Marketing Coordinator will execute a diverse, omnichannel marketing plan for a diverse management team and multi department company.
Responsible for planning, creating, and distributing valuable content to attract leads, convert leads into customers, drive brand awareness, and serve as a brand ambassador.
This position will work in a suite of software to drive traffic and conversion for a diverse set of departments while maintaining the brand story and purpose.
We are looking for someone who is not afraid to take on new challenges, influence and create innovative campaigns, monitor data, and work collaboratively with the team to achieve our goals.
If this sounds like you, we want to hear from you!Key
Responsibilities:
Data Analytics:
Understand data collection tactics, demographics, buying trends, and marketing plans, and can use the information to partner with creative team for creation optimizationCollateral Development:
Supports sales presentations, campaign updates, project management, and communication between the project team, vendors, and suppliersWebsite Coordination:
Executes on day-to-day oversight of maintaining the success of the website, by updating website content, optimizing website design, and enhancing customer experience when navigating through the websiteContent Creation:
Grow brand awareness through creating, developing, and refining marketing programs including organic and paid social promotion, email marketing, content creation, etc.
Essential Job Duties:
Delivers content marketing collateral to achieve business targetsCreates, curates, and organizes content such as videos, marketing collateral, etcUpload items, write copy, place images, for e-commerce storesPrepare and produce high-quality content by collaborating with design and writing teamsRegularly deliver engaging content and edit, proofread, and improve any and all contentExecute a strong web presence on various channels and analyze web traffic metrics to optimize trafficPublish/post content to client CMSs and social media propertiesActively listening for content opportunities and elevate content to fuel inflation of brands specifically in social channelsDrive traffic and engagement that translates to sales and brand promotionEngage with audiences through postings (organic) & page content (copy)Assumes responsibility for content marketing budget and maintain cross-functional content calendars and trackersNegotiates fees for social media adsMeasuring the results of marketing activity to inform future marketing campaigns and measure the return of content marketingAssist with roadmap planning, story concepting, and product pulls for weekly content storiesLiaison between team members, clients, attendees, sponsors and vendors, building external and internal relationshipsAssist in implementing the company's brand strategy and ensure that all marketing efforts serve immediate and long-term business goals by identifying and executing improvements for processes, content, and lead generationsPerformance of office or non-manual labor related to general management or operations of the employer or customersExercise discretion and independent judgement with respect to matters of significanceKnowledge, Skills, and Abilities:
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivateProactive attitude, out of the box thinker, enthusiastic about exploring new trends, and proactive self-starterEngaging personality, ambitious, and strives for resultsExperience with SMS campaigns, LinkedIn campaigns, HubSpot, Adobe, Canva, email template editors, and website editors (WordPress)Strong experience utilizing digital marketing tools and in-depth knowledge of social media platformsExercises good judgement to solve problems and develop solutionsMinimum
Qualifications:
Required:
Bachelor's degree in Marketing, Graphic Design, or related field OR 3
years of relevant marketing & content creation work experienceRequired:
2
years of experience in SEO/SEM, marketing database, email, social media platforms, and advertising campaignsRequired:
2
years of experience in content creation across the following social media platforms, such as Facebook, TikTok, and InstagramRequired:
Working experience in Hubspot, Shoppify and Big CommercePreferred:
Knowledge of Modern RetailPreferred:
Knowledge of agriculture, horticulture, and/ nursery industriesBenefits You Will Enjoy:
Health, dental, and vision insurance 1st of the month after 30 daysGenerous 401k match with immediate vestingPTO that begins after 90 daysOn the job training that prepares you to succeedCompany culture centered around growth and innovationWe honor our core values and expect our employees to as well.
They are work hard, take pride in your work, be optimistic and respectful, show commitment, and continually grow.
We invite individuals who think like we do and will position us for major organizational growth to apply today.
Join us in revolutionizing the green industry!If you meet the criteria for this position, please apply today.
All applicants will be required to take the Culture Index survey.
If you'd like to be considered faster, please copy and paste the following into your browser to complete the survey now:
https:
//go.
apply.
ci/s/A550CC0000Please select the one named, Colonial Gardens - Marketing Coordinator.
Come change the planet with us!Salary:
$45,000k-$50,000DCAIND123About the Company:
DCA Outdoor Inc.
Estimated Salary: $20 to $28 per hour based on qualifications.
As a unique Garden Center & Destination Regenerative Farm, we're not just about plants and produce - we're on a mission to cultivate a greener future.
If you're passionate about climate change and sustainability, and you thrive on data-driven marketing strategies, we have an exciting opportunity for you.
Colonial Gardens is the one retail brand in the DCA Outdoor family of brands.
Onsite, we are a garden center & nursery, events space, farm to table caf , and experiential diverse farm.
We're seeking a Marketing Coordinator who shares our enthusiasm for sustainability and possesses a keen eye for data analysis.
As a proactive self-starter, you'll play a pivotal role in driving our marketing efforts forward.
From crafting compelling social media campaigns to optimizing our e-commerce initiatives, you'll have the chance to leverage your skills to showcase everything our Retail Garden Center has to offer.
The Marketing Coordinator will execute a diverse, omnichannel marketing plan for a diverse management team and multi department company.
Responsible for planning, creating, and distributing valuable content to attract leads, convert leads into customers, drive brand awareness, and serve as a brand ambassador.
This position will work in a suite of software to drive traffic and conversion for a diverse set of departments while maintaining the brand story and purpose.
We are looking for someone who is not afraid to take on new challenges, influence and create innovative campaigns, monitor data, and work collaboratively with the team to achieve our goals.
If this sounds like you, we want to hear from you!Key
Responsibilities:
Data Analytics:
Understand data collection tactics, demographics, buying trends, and marketing plans, and can use the information to partner with creative team for creation optimizationCollateral Development:
Supports sales presentations, campaign updates, project management, and communication between the project team, vendors, and suppliersWebsite Coordination:
Executes on day-to-day oversight of maintaining the success of the website, by updating website content, optimizing website design, and enhancing customer experience when navigating through the websiteContent Creation:
Grow brand awareness through creating, developing, and refining marketing programs including organic and paid social promotion, email marketing, content creation, etc.
Essential Job Duties:
Delivers content marketing collateral to achieve business targetsCreates, curates, and organizes content such as videos, marketing collateral, etcUpload items, write copy, place images, for e-commerce storesPrepare and produce high-quality content by collaborating with design and writing teamsRegularly deliver engaging content and edit, proofread, and improve any and all contentExecute a strong web presence on various channels and analyze web traffic metrics to optimize trafficPublish/post content to client CMSs and social media propertiesActively listening for content opportunities and elevate content to fuel inflation of brands specifically in social channelsDrive traffic and engagement that translates to sales and brand promotionEngage with audiences through postings (organic) & page content (copy)Assumes responsibility for content marketing budget and maintain cross-functional content calendars and trackersNegotiates fees for social media adsMeasuring the results of marketing activity to inform future marketing campaigns and measure the return of content marketingAssist with roadmap planning, story concepting, and product pulls for weekly content storiesLiaison between team members, clients, attendees, sponsors and vendors, building external and internal relationshipsAssist in implementing the company's brand strategy and ensure that all marketing efforts serve immediate and long-term business goals by identifying and executing improvements for processes, content, and lead generationsPerformance of office or non-manual labor related to general management or operations of the employer or customersExercise discretion and independent judgement with respect to matters of significanceKnowledge, Skills, and Abilities:
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivateProactive attitude, out of the box thinker, enthusiastic about exploring new trends, and proactive self-starterEngaging personality, ambitious, and strives for resultsExperience with SMS campaigns, LinkedIn campaigns, HubSpot, Adobe, Canva, email template editors, and website editors (WordPress)Strong experience utilizing digital marketing tools and in-depth knowledge of social media platformsExercises good judgement to solve problems and develop solutionsMinimum
Qualifications:
Required:
Bachelor's degree in Marketing, Graphic Design, or related field OR 3
years of relevant marketing & content creation work experienceRequired:
2
years of experience in SEO/SEM, marketing database, email, social media platforms, and advertising campaignsRequired:
2
years of experience in content creation across the following social media platforms, such as Facebook, TikTok, and InstagramRequired:
Working experience in Hubspot, Shoppify and Big CommercePreferred:
Knowledge of Modern RetailPreferred:
Knowledge of agriculture, horticulture, and/ nursery industriesBenefits You Will Enjoy:
Health, dental, and vision insurance 1st of the month after 30 daysGenerous 401k match with immediate vestingPTO that begins after 90 daysOn the job training that prepares you to succeedCompany culture centered around growth and innovationWe honor our core values and expect our employees to as well.
They are work hard, take pride in your work, be optimistic and respectful, show commitment, and continually grow.
We invite individuals who think like we do and will position us for major organizational growth to apply today.
Join us in revolutionizing the green industry!If you meet the criteria for this position, please apply today.
All applicants will be required to take the Culture Index survey.
If you'd like to be considered faster, please copy and paste the following into your browser to complete the survey now:
https:
//go.
apply.
ci/s/A550CC0000Please select the one named, Colonial Gardens - Marketing Coordinator.
Come change the planet with us!Salary:
$45,000k-$50,000DCAIND123About the Company:
DCA Outdoor Inc.
Estimated Salary: $20 to $28 per hour based on qualifications.
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